Carolyne Hill
What Next...

Brand Identity: I'mPossible

I'mPossible was founded in 2009 and aims to enable girls and women of colour to define success, identity and joy on their own terms. 

Having designed the original identity years ago I was very happy when Simone came back to me with a new brief to refresh and relaunch the brand. The addition of the lotus brand mark was important to Simone as the lotus flower represents the the journey of women of colour in our world.

"Like a lotus flower, we have the ability to rise and bloom out of darkness and radiate into the world"
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